|
Demonstration at an NBC affiliate in Philadelphia
|
In December 2001, NBC was to become the first broadcast network
to air hard liquor commercials. They had entered into a multi-million
dollar contract with Guiness UDV to run four months of public
service announcements about drinking before advertising a
product on NBC. Guiness makes Bailey's Irish Cream, Smirnoff
vodka, Johnny Walker scotch, Jose Cuervo tequila, Captain
Morgan rum, Crown Royal Canadian whisky and Tanqueray gin.
>
MORE
|
|
